At the first meeting, I get to know the business history and we discuss their perception of the brand’s current performance within the digital world. We brainstorm and I also show how the research and analysis will support to map the market, gather insights and unveil opportunities to transcend. The meeting notes will include realistic goals and objectives, so we can agree on deliverables and deadlines.

The moment where I organize the information gathered and compose a site map. Through the creation of sketches, wireframes and/or mockups, the content is shaped to serve multiple devices. With the merge of the revised and approved artwork concept with the wireframe, bespoke graphic elements are now ready for the next phase.

From coding semantically all graphic interfaces and its bespoke elements, performing extensive crossdevice targeted testing to enhance your brand credibility, guaranteeing the presentation of your content, always the way you intended, with no glitches.

The code is cleaned, compressed and documented to facilitate portability, flexibility and loading speed. I also test all coded animations to ensure the project achieve the balance between search engine positioning and usability.

Once inserted into the new website, through the Wordpress platform, I test the content extensively and we prepare to execute the launch plan.

I empower the business with a learning plan for the effective use of the continuous and real-time monitoring platform. The dynamic reporting services support the management of the project, with relevant data compiled and displayed cohesively. By using predictive planning alongside intelligent resource deployment methods and the support of ad hoc solutions, the brand can respond rapidly when demand surges and continues growing.